Know what your business is actually worth — and what to do about it.
MidMarket.ai delivers the same quality of valuation intelligence and strategic guidance previously available only to companies large enough to afford top-tier investment banks. Built for owners with $5M–$150M in revenue.
No financials required to start · Confidential by design · Free diagnostic
$5M–$150M
Revenue range served
8–12×
EBITDA multiple range in lower-middle-market transactions
18 months
Average lead time owners need to maximize exit value
Six levers that determine your valuation multiple
Our AI-powered diagnostic scores each driver against real lower-middle-market transaction data, then builds a prioritized action plan so you spend time on the levers that move the needle.
Revenue Quality
Concentration, recurring mix, and growth trajectory
EBITDA Margin
Normalized earnings power relative to peers
Management Depth
Key-person risk and team transferability
Customer Concentration
Top-5 customer exposure and churn patterns
Growth Trajectory
3-year CAGR and addressable market headroom
Exit Readiness
Process, documentation, and transaction preparedness
From questions to clarity in 15 minutes
Complete the diagnostic
Answer 25 questions about your business. Takes 15 minutes. No financials required to start.
Receive your value score
Your AI-generated report scores each value driver, benchmarks you against comparable transactions, and surfaces the levers with the highest multiple impact.
Act with expert guidance
Connect with vetted M&A advisors, brokers, and specialists matched to your profile — on your timeline, with full confidentiality.
Institutional intelligence. Owner terms.
The M&A advisory resources that help Fortune 500 companies command premium multiples have always existed. They just weren't available to you — until now.
Most owners don't know what their business is actually worth until it's too late to do anything about it. MidMarket.ai changes that equation.
The MidMarket.ai mission
Democratizing access to institutional-quality value intelligence
Build with us, not around us
MidMarket.ai is built in partnership with the M&A advisory community. We don't disintermediate advisors — we send them better-prepared, higher-intent owners.
- White-label diagnostic tool for your client book
- Qualified, pre-assessed owner introductions
- Co-branded reports your clients keep
- No per-seat fees — partnership model
Advisor network
M&A advisors · Business brokers · Accountants · Wealth advisors
Your exit starts long before you're ready to sell.
Owners who understand their value drivers 18–24 months before a transaction consistently achieve better multiples. The diagnostic is free, takes 15 minutes, and requires no financial disclosures to start.
Get your free value scoreNo credit card · No financials required to start · Confidential by design